The habits include the music you play, like, share, save, and even those tracks you skip. Personalized playlists are unique to each user, built after Spotify’s algorithm builds data on your listening habits. Among the millions of playlists that populate Spotify, personalized playlists are the ones we don’t have much control over because they’re based on algorithms. Playlists are a fantastic way to get your music to millions of potential listeners and fans. Let’s take a look at the benefits of a high popularity index. It also will benefit from getting exposure to your music and reaching new potential fans. Once that happens, you can remain on those playlists indefinitely and keep your streams fresh. When your popularity index increases, the algorithm will notice your music and place it in the algorithmic playlists, and by now, I’m sure you know how important that is. It offers a perspective on your rating and how Spotify’s algorithm will value your music, and how likely it’ll add it to different playlists. The popularity index is not just a nice number to know how much your listeners are playing your music. The benefits of a high score on the popularity index Some people consider that you’ll notice some benefits once your popularity index goes beyond the 20/30 threshold. There is some discussion on what the actual “magic” number is. But when does a song becomes relevant according to the Spotify algorithm? On a scale of 0 to 100, 0 means the track has no popularity, and 100 is among the most popular tracks on the platform. When does an artist or song become popular? It also means that your tracks need regular streams, as songs played in the past are not as popular as the ones played more recently. Spotify states that something crucial for the popularity index is how many times a song is played and when such plays take place, which means that the more recent your streams, the more popular Spotify considers your track. The frequency that a track has been played.In short, the Spotify popularity index is calculated by: However, this index determines how Spotify’s algorithm recommends your music to new listeners, adds it to playlists, and makes it easier to find. It’s only available within the Spotify Developer API, and from there, you can find it through other external tools (as I’ll explain below). Sadly, the Spotify popularity index is not visible on the artist page like the monthly listeners and followers are or the in the Spotify for artists dashboard, or on the desktop or mobile app. When you release a song, the first days will be crucial to determine its popularity and future success. Importantly, having a high rank will improve a track’s discoverability within the platform. This value is the popularity index and shows how popular a song is on the streaming platform, summing up the popularity of all songs from every artist. Here’s the brief: Spotify tracks how popular songs are relative to all other songs.īasically, there’s a value inside Spotify that ranks all artists and their tracks on a 0 to 100 scale. Data like new followers, total streams, and monthly listeners are essential, but there’s another tool not as well known, especially since it’s a little hard to find: the Spotify popularity index.Īre you ready to find better ways to get your music to the right listeners? If so, let’s find out more about this powerful tool at your disposal. The information provided by Spotify has become a necessary tool for every artist, as it can help us market our music and create ad campaigns to attract more fans outside our already-existing audience.
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